Brilliant finale of the Allianz customer enthusiasm roadshow

Yesterday was the highlight of a series of events that I was able to attend for the first time in this form and from which I will take an incredible amount with me. The Allianz customer enthusiasm roadshow ended yesterday with a gala event at which a number of prizes were also awarded.

Roadshow from November 2023 to August 2024

Allianz Insurance Germany booked me as a keynote speaker for nine employee events last year, where the focus was on customer enthusiasm. The participants were office staff who work in customer service.

In Unterföhring (near Munich), Cologne, Leipzig, Nuremberg, Hamburg, Berlin, Frankfurt/M., Stuttgart and Halle/Saale, I was able to provide an external view of customer enthusiasm and also draw some comparisons with sports fans.

Cool stories and a committed board

What I liked about the events was that I was able to exchange ideas with the participants in Q&A sessions in addition to the keynotes. I heard many cool stories from the Allianz universe.

The fact that at least one member of the Allianz board was always present showed me that Allianz places a great deal of emphasis on customer enthusiasm. During the series of events, I was able to see not only the company’s development, but also my own. Through the intensive exchange, a business topic turned into a matter close to my heart.

Customer enthusiasm awards: the gala at the headquarters in Unterföhring

The grand finale of the events was the gala yesterday, which I had the honor of hosting at the global headquarters of Allianz near Munich. In the presence of the board, including CEO Frank Sommerfeld, prizes were awarded. Teams and individuals were honored in several categories for their achievements in customer enthusiasm.

As you can imagine, it was a truly inspiring occasion for me to honor people who have achieved great things in the field of my favorite topic, “turning customers into fans.”

Have you ever been to an internal company awards ceremony? Feel free to leave me a comment about it.